What do your internet profiles say about you? What's your persona?

An interesting tool developed by MIT attempts to parse out data from search engines, social media etc and run text based analysis against this to develop a profile of you or your keywords.

Personas scours the web for information and attempts to characterize the person - to fit them to a predetermined set of categories that an algorithmic process created from a massive corpus of data. The computational process is visualized with each stage of the analysis, finally resulting in the presentation of a seemingly authoritative personal profile.

Fun and interesting, like a DNA profile. Here’s the Insightr profile:

PrintView Printer Friendly Version

EmailEmail Article to Friend

References (1)

References allow you to track sources for this article, as well as articles that were written in response to this article.
  • Response
    All of these “tests” are fun to do, and I’m sure that I will keep participating in these and any new ones that pop up. But I think that all of them expose both a weakness and a strength of social media and the web in general. For the most part, ...

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
All HTML will be escaped. Textile formatting is allowed.
« How to guide – integrating Google Website Optimizer with Omniture | Main | Google predictive model forecasts search volume with average error of just 11.8% »