Wednesday
Aug192009

What do your internet profiles say about you? What's your persona?

An interesting tool developed by MIT attempts to parse out data from search engines, social media etc and run text based analysis against this to develop a profile of you or your keywords.

Personas scours the web for information and attempts to characterize the person - to fit them to a predetermined set of categories that an algorithmic process created from a massive corpus of data. The computational process is visualized with each stage of the analysis, finally resulting in the presentation of a seemingly authoritative personal profile.

Fun and interesting, like a DNA profile. Here’s the Insightr profile:

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  • Response
    All of these “tests” are fun to do, and I’m sure that I will keep participating in these and any new ones that pop up. But I think that all of them expose both a weakness and a strength of social media and the web in general. For the most part, ...

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